BW Travel Zone | Share Travel Moments with #BWsmiles


One Smile at a Time

About #BWsmiles

Smiling is universally understood. No matter which continent, language or culture, you can always see happiness through a smile. At Best Western® Hotels & Resorts, there’s nothing we like more than our guests smiling! With #BWsmiles, we aim to bring and share smiles not only to our hotel guests, but to our local communities as well.

See Our #BWsmiles

Since 2015, Best Western has been sharing #BWsmiles with our local communities to help make a difference in our guests’ lives and all around the world!

Pay it forward card with BW Smiles
Blonde woman giving blue tennis ball to brown dog
White and brown dog
People waving outside of Best Western
Collage of images of kids at park
Virtual reality heart walk
BW Smiles video thumbnail collage of images
Surprise secret Santa video thumbnail
Three kids smiling and talking to the camera

Tell Your #BWsmiles Story

Has Best Western Hotels & Resorts made you smile? Have you made someone in your community smile? Did you donate your Best Western Rewards® points to a great cause? Tell us about it!

Tell us Your Story

Share your #BWsmiles stories with us in the moment on social media using #BWsmiles! Here’s how:
1. Capture a photo or video of how Best Western made you smile.
2. Post it on social media with #BWsmiles and share your smile with us!

Nominate a #BWsmiles Employee

Did someone at a Best Western property make you smile? We’d love to hear about it! Nominate them for recognition and share those #BWsmiles.

When nominating a #BWsmiles employee, please include the hotel name, the employee’s name and how they made you smile.

Nominate Someone

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